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Retail Tenant Directory is an annual publication of Trade Dimensions International that lists detailed information on over 5,400 actively expanding retail chains in the U.S. and Canada. Recognized throughout the industry as the most accurate data source available, the Retail Tenant Directory has become the standard by which all other similar publications are measured. From specific site selection criteria to the names and titles of executives you need to contact, there is no publication like it!

Frequently Asked Questions

• What is the Retail Tenant Directory?
• When is it published?
• How much information has changed since last year?
• Why only 5,400 chains?
• Do you track franchisees?
• What kind of executives do you list?
• How is Retail Tenant Directory better than other directories?
• How much does it cost?
• Is it available on CD?
• Is it available over the Internet?
• Why is the CD so much more expensive than the book?

What is the Retail Tenant Directory? The Retail Tenant Directory is a publication containing in-depth profiles of over 5,400 retail chains across the country. Initially listed alphabetically by company name, the profiles are then extensively cross-referenced by region of the country where the companies are expanding, by retail category and by square footage requirements. There is also an operating name and parent name index to help you quickly find the company you're looking for.

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When is it published? The print version is published in late March and the electronic version is released in late April.

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How much information has changed since last year? We don't count the number of changes we make from year to year, but every profile in the book has been updated with information given to us directly by company contacts. Financials have been updated for public companies, and expansion/remodel plans have been refreshed to reflect the next five years. Nearly half of the leasing decision-makers changed jobs, new companies have been added and others no longer qualify due to divestiture or lack of expansion. New for 2008, you can reach over 23,000 key executives by name and title in real estate, leasing, marketing and finance for 5,400 retailers in 70 different retail categories. We also included the number of new international units planned over the next five years. And, we've completely reprogrammed our CD with more functionality and a new, more user-friendly interface.

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Why only 5,400 chains? These 5,400+ chains represent over 6,800 distinct operating names. Other companies use operating name counts as a way of inflating their books' numbers. More importantly, we track close to 10,000 chains throughout the year, but we include only the most viable leasing prospects. Instead of giving you every one and two-store mom-and-pop operation that will most likely never open another location, we focus on growing chains and companies with four or more stores which are better business prospects. Our competitors' products include companies with less than four stores as well as franchisees with no real estate decision-making authority. We are also careful to include only those companies for which we were able to verify updated, accurate information, which means high-quality information you can depend on.

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Do you track franchisees? The directory does not include any retailer with less than four company-owned locations in the U.S. We may profile franchisees/licensees of larger corporations if they own four or more locations, but most of our readers are looking to contact the franchisor (corporate headquarters) where the real estate decisions are made; very few franchisees have site selection authority.

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What kind of executives do you list? There will be at least one top executive (Owner, President, GM) and at least one Real Estate executive (or one identified as making site selection decisions). In most cases, there will also be somewhere between three and twenty additional functional heads (e.g., Construction, Marketing, Merchandising, Operations) and Buyers.

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How is Retail Tenant Directory better than other directories? There is no one else today that produces an annual directory in three formats (book, CD, internet) with the high quality, up-to-date real estate information your business demands. Besides updating company profiles with data from their executives directly, we also track the industry using the Internet, trade journals, newspapers, press releases and numerous other sources. We have built our reputation on the accuracy of our data and we are constantly hard at work maintaining that reputation.

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How much does it cost? The price of the directory is $390. That's a fraction of what it would cost you in time and effort to research even 100 of these companies on your own.

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Is it available on CD? Yes, it is. Free demo CDs are available or you can download the demo from our website in the Downloads section of TradeDimensions.com. CDs are licensed for 1-user only and are non-returnable. Additional licesnses are available for $400 each.

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Is it available over the Internet? Yes, you can access the information by subscription on our Retail Real Estate Portal at www.PlainVanillaShell.com. Subscriptions are for one year of unlimited online access, and corporate pricing is also available. To find out more about getting an online subscription click here to contact an account representative or call Tracey Jason at 203 222-5715.

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Why is the CD so much more expensive than the book? The electronic version allows you to do more than the book does, such as conduct various searches by location, store characteristics, and 70 different retail classifications. Unlike the print edition, you are also able to export information into Microsoft Excel^TM to create mailing labels and perform mail merges as well as save projects and more.

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